

| Rowdy Media Corp. Online and Offline Privacy Policy Rowdy Media Corp., including its subsidiary entities, is a provider of business and consumer information products, database marketing services, data processing services, market research and sales and marketing solutions. Content is the essential ingredient in every marketing program, and Rowdy Media Corp has some of the most comprehensive data in the industry. The Rowdy Media Corp database powers the directory services of the top Internet traffic-generating sites. Nearly 4 million customers use Rowdy Media Corp's products and services to find new customers, grow their sales, and for other direct telemarketing, customer analysis and credit reference purposes. Rowdy Media Corp recognizes the privacy interests of the businesses and consumers on which it collects information and has implemented comprehensive and formal data protection policies which balance privacy expectations with the legitimate business need of our customers. Data Compilation The information compiled by Rowdy Media Corp incorporates several data elements for businesses and consumers. The information is acquired from reliable sources and Rowdy Media Corp takes great care through specific quality control procedures to verify and maintain the accuracy of the information. Security Rowdy Media Corp uses several security systems and procedures to safeguard the information, ensuring the data is accessed only by authorized individuals for legitimate business needs. Rowdy Media Corp will not transmit or sell the compiled information to third parties without obtaining a written or electronic agreement that defines the rights and responsibilities with respect to the data. Further, Rowdy Media Corp will review our customer's use of the data to ensure sensitive data is being handled in accordance with required protections, and that this information is not used for deceptive, misleading, distasteful, or suspicious purposes. Compliance Rowdy Media Corp complies with all applicable federal and state laws concerning data privacy, as well as best practices and procedures and guidelines established by industry groups. Rowdy Media Corp maintains agreements with its customers containing strict controls on the data as required by the applicable laws and industry standards. Communication, Access, and Correction Upon a reasonable request, Rowdy Media Corp will explain to businesses and consumers the nature and types of sources used to compile the data. Rowdy Media Corp maintains procedures by which businesses can request corrections for any incorrect data, as well as request any business or consumer information be suppressed from compiled lists which are marketed to Rowdy Media Corp customers. Requests for information or access can be made in writing to Rowdy Media Corp, Inc., Attn: Content Feedback, 28 River Street, Braintree, MA 02184 or contentfeedback@RowdyMediaCorp.com. Privacy Rowdy Media Corp. has created this privacy statement in order to demonstrate our firm commitment to privacy. Rowdy Media Corp. believes that concern for everyone's privacy is a basis for sound business practices within direct marketing and other arenas. This statement is intended to apply to all visitors of web sites owned and operated by Rowdy Media Corp. If you have any questions after reading this privacy statement, you may contact us at 774-225-2004. Collection of Information Rowdy Media Corp. does not collect personally identifiable information about visitors except when visitors specifically provide such information on a voluntary basis. For example, such personally identifiable information may be gathered from the registration process for subscription sites or services and in connection with content submissions, community postings (e.g., chat and bulletin boards), suggestions, and transactional areas. Such information may be used by Rowdy Media Corp. for the following purposes: contacting a subscriber regarding account status, changes to the subscriber agreement, special discounts, promotions, products offered and other matters relevant to the underlying service and/or the information collected. Rowdy Media Corp. values opinions and comments from visitors, so we occasionally conduct online surveys. These surveys are entirely optional for all visitors. Most frequently, the information is aggregated and used to make improvements to Rowdy Media Corp. web sites and to develop appealing content, features and promotions for visitors. Survey participants are anonymous unless otherwise stated in the survey. Rowdy Media Corp. reserves the right to perform statistical analyses of visitor's behavior and characteristics. In order to measure interest in and use of the various areas of the site and to inform advertisers of such information as well as the number of visitors that have been exposed to or clicked on their advertising banners. Rowdy Media Corp. will provide only aggregated data from these analyses to third parties. Also, visitors should be aware that Rowdy Media Corp. may sometimes permit third parties to offer subscription and/or registration-based services through a Rowdy Media Corp. web site. |